LLYC is a global marketing and corporate affairs firm that, as a partner to its clients in creativity, influence and innovation, grows and protects the value of their businesses, turning every day into an opportunity to nurture their brands. 

Founded in 1995, the company currently operates through 28 talent centres in Argentina, Brazil (São Paulo and Rio de Janeiro), Brussels, Colombia, Chile, Ecuador, Spain (Madrid, Barcelona and Valencia), the United States (Miami, New York, Washington, DC, Grand Rapids, Detroit, St. Louis and Phoenix), Mexico, Panama, Peru, Portugal and the Dominican Republic.

In 2024, LLYC's operating income reached 93.1 million euros according to the advance results, consolidating its position among the 35 largest firms in the world in its sector, according to the rankings of PRWeek and PRovoke. It is also considered Best Consultancy in Europe according to the PRWeek Global Awards 2022, and Consultancy of the Year in Latin America 2023 by PRovoke. 

With a focus on results and creating value for its stakeholders, LLYC operates under a sustainable and dynamic business model, supported by a Strategic Plan that is renewed every three years, in which it establishes clear and ambitious commitments.

The company is strongly committed to innovation, investing up to 1.5 million euros a year in technological innovation to transform its offering through the use of artificial intelligence. This approach allows LLYC to remain at the forefront of the sector and respond to the needs of a constantly evolving business environment.

LLYC's leadership is backed by a gender-balanced management team and a robust shareholding structure, with LLYC Partners owning 26.15% of the company, aligning the interests of the partners with those of the shareholders. The firm maintains a rating of 71/100 on Clarity AI, highlighting its commitment to transparency and sustainability, and is an active member of the United Nations Global Compact.

LLYC is a growth project that, since its stock market flotation, has doubled both its income and its profits, maintaining a controlled leverage of only 1.5 times its EBITDA. In addition, it has generated value for its shareholders through the distribution of more than 5 million euros in dividends and the acquisition of seven strategic firms for a total value of 44 million euros.